Optimal Design

Singer SE300 Sewing Machine

Singer entrusted Optimal Design for their next 10 years of sewing machines. By vastly improving the user experience through research and investigation, developing a more robust and global user interface, advanced engineering incorporating human factors, and generating an 80-page visual brand language guide, Optimal Design continues to deliver innovative, award-winning designs and brand strategies for… [Read More]

Gaming Headphones

Optimal Design was selected as the development partner for a next-generation premium gaming headphone reference design. Marrying a bold industrial design with a combination of new technologies was put in place to reinvent the ultimate gaming experience. Product Highlights Customizable RGB LED lighting Haptics Intuitive capacitive touch controls VIEW CASE STUDY

Shur-Line Pro Paint Edger

Shur-Line trusted Optimal Design to develop their flagship Pro line of paint edgers. Through a long history of delivering award-winning DIY and prosumer tools, Optimal Design was the ideal partner for this project. Product Highlights Creates perfectly straight edges along interior spaces No linting residue Leaves a smooth finish VIEW CASE STUDY