IoT Tech Expo North America 2017

IoT Tech Expo North America 2017

Attendees of IoT Tech Expo North America 2017 can expect to see literally world-changing inventions, technology and devices designed to advance the quality of life for everyone on the planet. Optimal Design will be there to chat with expo-goers about emerging technologies in the world of wearables, virtual reality, as well as the latest Internet of Things (IoT) trends.

“[The] Internet of Things is still in its infancy, so there are a lot of hurdles yet to overcome, including security, standards and regulations, adoption rates, and monetization,” said Steve Sebree, Optimal Design Business Development Manager “However, I believe we’re starting to reach a tipping point for many of these challenges as IoT becomes more commonplace and companies of all shapes and sizes start to see the long-term value in connected products.”

The IoT affects literally everything on the planet: systems, finance, shipping, human resources, health care and social mechanisms. If it requires a connection, you can bet that the Internet of Things (and its complement, the Industrial Internet of Things/Industry 4.0) is involved.


“Right now, the most potential is in the industrial and medical spaces,” added Joe Kreidler, Director of Electrical and Software Engineering at Optimal Design. “For industrial, IoT brings real cost savings. For medical, IoT improves the quality of care and the experience in the hospital for the patient.”

[ctt template=”1″ link=”mb7fJ” via=”no” ]For industrial, IoT brings real cost savings.[/ctt]

Expanding on the topic of the Internet of Things, biotech and healthcare as it relates to wearables, Kreidler cited the Optimal Design product CareBand.

“My favorite project is the CareBand wearable for dementia patients. There are two things that excite me about this project,” he said. “First, the engineering that went into designing and building this project is outstanding and seeing the team deliver on such a large challenge is very exciting. Second, I believe this product will help improve the quality of life for dementia patients and provide some peace of mind for the families of these patients. It is extremely exciting and satisfying to work on projects that advance the human experience.”

Optimal Design Business Development Manager J.D. Sims agreed, saying, “CareBand is a wearable for seniors living with dementia and Alzheimer’s. The wearable reduces injuries due to dementia-related  wandering and enhances overall quality of life through proactive care insights, resulting in better outcomes. What excites me about CareBand is its focus on solving a real problem in senior care, an industry that is not synonymous with technology.”

Attending the IoT Tech Expo gives the Optimal Design team an opportunity to network with other industry leaders to help shape the focus and direction of our shared future. Possessing an historic understanding of the space and marrying that experience with the vision of what’s possible is a key driver in what the Optimal Design team does (and why).

For Kreidler, security and maturity constitute the biggest challenges for the IoT landscape, saying, “The Internet of Things is lagging in the consumer space because of the lack of maturity in IoT security. Internet of Things security has to provide peace of mind for the user before IoT can really be safe for the consumer to use in their homes.”

[ctt template=”1″ link=”W6jFd” via=”no” ]Internet of Things security has to provide peace of mind for the user before IoT can really be safe for the consumer to use in their homes.[/ctt]

Establishing expectations and setting manageable set points along the process helps Sims deliver for Optimal Design clients. “It’s important to set a foundation for a project using our comprehensive Product Requirements Document. Having firm requirements in place at the beginning of a project ensures that all disciplines are aligned and as much risk is mitigated as possible early in the process.”

When you stop by Booth 265 at the IoT Tech Expo, you can expect to see smart home technology at work with the the Regal Beloit Century Connected pool pump, award winning design with Cabela’s Instinct Wingman Decoy and test out the candy scale to watch real-time IoT supply chain logistics in action.

But as exciting as our current offerings are, Optimal Design keeps an eye on the future, always. The nature of progress is expansion, and the soul of the engineer is rooted in creation. Where will the Internet of Things take us as a species?

“I see the most potential in smart cities and autonomous vehicles,” Sims said. “The Internet of Things will give us the ability to create more power efficient cities with safer and faster transportation systems.”

[ctt template=”1″ link=”fu2a2″ via=”no” ]The Internet of Things will give us the ability to create more power efficient cities with safer and faster transportation systems.[/ctt]

“The most potential I see for the Internet of Things is in biotech, wearables and machine learning, which is also referred to as artificial intelligence,” Sebree said.”I believe these areas will continue to improve and have far-reaching impacts which will be most beneficial to how people live and how businesses operate.”

He added, “The IoT Tech Expo is still young but continues to grow year-over-year. This year we expect the largest and most-attended expo with ground-breaking products and advanced technologies on display. It won’t be long before a new venue will be required to fit the growing number of exhibitors and attendees into one room.”

See you then!

WHAT: The World’s Largest IoT Event Series, the #IoTTechExpo
WHERE: Santa Clara Convention Center, Silicon Valley
WHEN: November 29-30th, 2017
BOOTH: 265

ABOUT OPTIMAL DESIGN: Optimal Design  is a product development firm and strategic consultancy that brings innovative products to organizations seeking new technologies, marketplace expertise, collaborative leadership, and unleashed innovation.  As a leader in development of connected devices and wearables, Optimal Design leverages its industrial design, engineering, and software teams to bring cutting edge IoT solutions to market. They have been featured in Fast Company magazine, Digital Engineering Magazine, and named by the Silicon Review as one of the ten fastest growing Internet of Things (IoT) Companies of 2017. Optimal Design has also been named among the Best Places to Work in Illinois (for both 2016 and 2017). Learn more about their process and products at www.optimaldesignco.com. You may also connect with them on twitter , facebook or LinkedIn .

ABOUT IoT Tech Expo: The World’s Largest IoT Event Series, IoT Tech Expo brings together key industries from across America for two days of top level content and discussion. Introducing and exploring the latest innovations within the Internet of Things and covering Manufacturing, Transport, Health, Logistics, Government, Energy and Automotive is held over three co-located events. The conference features fifteen conference tracks, over three hundred speakers and over three hundred exhibitors. In attendance are nine thousand professionals, representing IT decision makers, developers & makers, OEMs, government and council officials, automotive executives, operators, technology providers, investors, venture capitalists and many more. For complete information, including schedules and registration, visit their website.