Wireless tech applications are not a one-size-fits-all situation or solution, and through my consultations with clients, it has been my pleasure to customize an approach that applies specifically to each… [Read More]
Walking into the Optimal Design offices, a subtle shushing noise fills the air. The sound is gentle enough that you may not even notice it. But, if you do, what… [Read More]
May 5, 2016 As Co-Founder and Chief Marketing Officer of Optimal Design, a tech innovation firm and strategic consultancy, I was proud to see we were recently named one of… [Read More]
Consider this. A study performed by the Hitachi Design Center found that more beautiful appearing products were perceived to be easier to use than those that had less visual appeal. This… [Read More]
March 20, 2013 Designing for manufacturability doesn’t end with adding draft and parting line geometries to a CAD database. Sound engineering demands a complete tolerance analysis to ensure good fit… [Read More]